M'maphunzirowa a Google, phunzirani momwe zida monga malo ochezera a pa Intaneti, makanema, ndi malonda azinthu zingathandizire mabizinesi kukulitsa mawonekedwe awo pa intaneti ndikukulitsa makasitomala awo. Ulalo wama module osiyanasiyana nkhaniyo ikangotha.
Mutu womwe waunikiridwa mu gawo 1 la maphunziro a Google: Ndi malo ochezera ati omwe kampani yanu iyenera kugwiritsa ntchito?
Malo ochezera a pa Intaneti akhala mbali yofunika kwambiri ya ndondomeko yolankhulana bwino. Koma pali ambiri a iwo, Twitter, Facebook, LinkedIn, kuti si zophweka kusankha. Ndi malo ochezera ati omwe bizinesi yanu iyenera kusankha?
Mwina mulibe anthu okwanira komanso ndalama zokwanira kuti muzitha kulankhulana bwino pa malo ochezera a pa Intaneti. Ngati mupanga maakaunti ambiri, mumakhala pachiwopsezo chosapereka chidwi chokwanira pa akaunti iliyonse, zomwe zingakhale zotsutsana.
Ndi netiweki iti yomwe mungasankhe? Ngati mukuganiza kuti Facebook ndiye tsamba lodziwika bwino ndipo aliyense amagwiritsa ntchito, mukulakwitsa. Malo aliwonse ochezera a pa Intaneti ali ndi mawonekedwe ake omwe ayenera kuganiziridwa kuti mupeze yoyenera pabizinesi yanu.
Kuwonetsa komanso zothandiza zamagulu osiyanasiyana ochezera
ndi Facebook munthu akhoza kupanga magulu ndikuyitanira ena ogwiritsa ntchito maguluwa. Ophunzira amatha kulumikizana ndi imelo ndikugawana zambiri zama media.
Mwachitsanzo, ogwiritsa ntchito atha kupeza mndandanda wa abwenzi, mndandanda wa abwenzi omwe amagwirizana, mndandanda wamaneti omwe wogwiritsa ntchitoyo ndi abwenzi a wogwiritsa ntchito, mndandanda wamagulu omwe wogwiritsa ntchitoyo ali, gulu la zithunzi zolumikizidwa ndi mbiri ya wogwiritsa ntchito ndi "khoma" pomwe abwenzi a wogwiritsa ntchito amatha kusiya mameseji omwe wogwiritsa ntchito angayankhe.
Facebook sichimagwiritsidwa ntchito kugawana zambiri zofunika, koma kuti mukhalebe ndi munthu wina ndikuwonetsa kuti mumamukonda. Anthu ena amagwiritsa ntchito Facebook kulengeza zochitika zofunika ndikudikirira yankho kuchokera kwa anzawo, koma anthu ambiri amangogwiritsa ntchito kuti azilumikizana.
Ngati nkhaniyi ikuwoneka ngati yayitali kwa inu, onani maphunziro a Google. Ulalo umaperekedwa nthawi yomweyo pambuyo pa nkhaniyi. Ndi yaulere, komabe imatha maola atatu.
Ubwino wa Facebook
Pa Facebook, mabizinesi amatha kupanga mitundu 11 yamakampeni otsatsira, kuyambira kuwonekera (mwachitsanzo, kuti zolemba zanu ziwonekere ndikukopa chidwi cha anthu omwe ali pafupi ndi bizinesi yanu) kupita ku zochitika (mwachitsanzo, kukopa anthu kuzinthu zomwe mukufuna ndikuwonjezera zosintha patsamba lanu).
Kuphatikiza pa zopereka zazikuluzi, mitundu ili ndi kuthekera kowonetsa zotsatsa kwa anthu oyenerera, monga makasitomala omwe awononga ndalama zambiri m'miyezi 12 yapitayi kapena ogula omwe adayendera tsamba lanu lotuluka. , koma sanapangepo kugula pa.
Zatsopano pakutsatsa pa Facebook zimayendetsedwa ndi mawonekedwe opanga. Timaganizira za ma carousel omwe amapereka zithunzi kapena makanema 2 mpaka 5 nthawi imodzi.
Pankhani yakuchita bwino, Facebook nthawi zambiri imapereka mitengo yotsika kwambiri yotsatsa malonda, ngakhale poyerekeza ndi Google Adwords. Malo ochezera a pa Intaneti amaperekanso mphoto makampani omwe malonda awo abwino amakopa ogwiritsa ntchito ndi kuchepa chifukwa cha kudina komwe kulipo.
Pamodzi ndi Facebook, Twitter ndiye network par excellence. Chiwerengero cha anthu omwe ali pa Twitter padziko lonse lapansi ndi chosawerengeka. Ngakhale kuti idapangidwa zaka zoposa khumi zapitazo, imakhalabe imodzi mwamapulatifomu otchuka kwambiri ndipo imakopa ogwiritsa ntchito masauzande ambiri tsiku lililonse. Kuposa ntchito yogawa zinthu, ndi mgwirizano pakati pa mamiliyoni a anthu omwe amatsatirana. Tsambali likupezeka pazida zosiyanasiyana, kuphatikiza makompyuta, mapiritsi ndi mafoni a m'manja.
Mwakuchita
Twitter ndi netiweki yomwe mwayi wake ndi waulere koma umalola kugwiritsa ntchito zida zambiri. Mosiyana ndi malo ena ochezera a pa intaneti monga LinkedIn, Instagram, ndi Facebook, Twitter imatsegulidwa kwa aliyense mwachisawawa. Izi zikutanthauza kuti aliyense atha kupeza ndikuwona zolemba zanu popanda kulembetsa. Kuti muthandizire kukambirana, zomwe muyenera kuchita ndikugwiritsa ntchito ma hashtag (#). Ma hashtag (#) amagwiritsidwa ntchito kuphatikiza mawu osakira okhudzana ndi mitu ndi zokambirana zomwe zimakusangalatsani.
Mukangolembetsa, mudzapatsidwa makonda a mbiri yanu. Mutha kugwiritsanso ntchito Twitter kuti mupange gulu la othandizira mtundu wanu ndikulimbikitsa ntchito zanu ndi zinthu zanu. Mutha kuwonjezera mawonekedwe anu pa intaneti ndi kupezeka mwachangu kwambiri. Makamaka ngati mumagwirizanitsa tsamba lanu kapena blog yanu ndi akaunti ya twitter.
Ubwino wa Twitter pabizinesi yanu
Ena amati Twitter ndiye malo abwino kwambiri ochezera a pa Intaneti a microblogging. Komabe, ilinso chida chachikulu cholumikizirana ndi njira zambiri zamabizinesi. Mutha kutumiza otsatira anu mauthenga achidule okhala ndi maulalo, zithunzi ndi makanema. Twitter ndi amodzi mwamalo ochezera othamanga kwambiri kutumiza mauthenga ndi ma retweets.
Gwiritsani ntchito mbiri ya Twitter.
Twitter imakupatsani ufulu wolankhula komanso kufalitsa malingaliro anu.
Chiwerengero cha zilembo ndizochepa, choncho sungani mwachidule komanso mophweka. Gwiritsani ntchito bwino: Tumizani maulalo ambiri, ma hashtag, zithunzi ndi makanema momwe mungathere (mkati mwa masekondi 30).
Ngati mutumiza ma tweet zosangalatsa ndipo zikuyenda bwino, zitha kukupatsirani otsatira ambiri.
Ngati mukufuna, repost. Kumbukirani, komabe, musakhutitse otsatira anu ndi mauthenga. Ma tweets ambiri osayanjanitsika amatha kubwereranso mwachangu.
Twitter ikhoza kukuthandizani kupeza otsatira ambiri pa intaneti. Ikhoza kukuthandizani kukopa makasitomala atsopano kuzinthu zanu.
Palibe nthawi yowerenga zonsezi, ndikupatseni maphunziro a Google omwe angakusangalatseni. Tiwonane pambuyo pa nkhani ya ulalo.
LinkedIn ndi malo ochezera a pa Intaneti omwe amapangidwa mwaukadaulo.
Netiweki yodziwika bwino kwa olemba ntchito, ma intern ndi ofuna ntchito m'magawo osiyanasiyana. LinkedIn imakupatsani mwayi wodziwonetsa ngati katswiri.
Ubwino wa LinkedIn pakukulitsa kwanu
Popanga mbiri yaukadaulo kapena tsamba la kampani pa LinkedIn, mutha kukulitsa mawonekedwe anu ndikuwongolera malo anu achilengedwe mumainjini osakira ngati Google, kukopa omwe angakhale makasitomala, kulimbitsa chidziwitso chanu cha digito ndikukopa luso lomwe lingakhalepo kukampani yanu.
Kuti mukope chidwi ndi kupanga chidwi, ndikofunikira kufotokozera zomwe mumachita, zolinga zanu kapena zolinga zanu pazambiri zanu. Mbiri yanu iyenera kukhala yaifupi, koma momveka bwino ndikufotokozerani kuti ndinu ndani komanso zomwe mumachita. Mbiri yanu iyeneranso kukhala ndi anthu ambiri, chifukwa kafukufuku wambiri akuwonetsa kuti muli ndi mwayi wopeza mwayi watsopano nthawi 40 ngati mutumiza zambiri.
Mutha kugwiritsanso ntchito nsanjayi kutumiza ndikugawana nkhani kapena zolemba. Uwu ndi mwayi wanu wokhala katswiri wodziwika mdera lanu. Webusaiti ya kampani ndi gawo lofunikira kwambiri polumikizana ndi antchito, osunga ndalama ndi makasitomala. Ogwira ntchito anu onse omwe ali ogwiritsa ntchito LinkedIn atha kudzipeza ali pansi pa denga limodzi ndikuwonjezera kuwonekera kwa bizinesi yanu. Mutha kutumizanso zotsatsa zantchito ndi zambiri zokhudzana ndi malonda kapena ntchito zanu. Dziwani kuti 50% ya ogula B2B amagwiritsa ntchito malo ochezera a pa Intaneti kupanga zisankho zogula.
Gawani maukonde anu ndi chidziwitso ndi gulu lanu.
Chimodzi mwazabwino zazikulu za LinkedIn kwa amalonda ndi mabizinesi ndi kuchuluka kwa kulumikizana komwe mungapange ndi anzanu, makasitomala, kapena anzanu. Pogwiritsa ntchito gululi, mutha kubweretsa anthu pamodzi m'madera, kukambirana ndi kugawana zambiri za momwe msika ukuyendera, kupanga maubale abizinesi, ndikupereka zambiri pamitu inayake. Popanga gulu lodzipereka ku bizinesi yanu kapena zochita zanu ndikuyitanitsa anthu kuti akambirane kapena kuyankhapo ndemanga, mutha kupanga chidwi ndikugawana zomwe mukudziwa. Adzafuna kudziwa zambiri ndipo mwina amagulanso ntchito kapena zinthu zanu.
YouTube
YouTube ndi tsamba lawebusayiti komanso pulogalamu yam'manja yomwe ogwiritsa ntchito amatha kuwona ndikutsitsa makanema. YouTube ndiye ntchito yayikulu kwambiri yotsatsira padziko lonse lapansi. Umembala ndi waulere, zomwe mwachiwonekere zimakulitsa kutchuka kwa tsambalo kwambiri.
Pali ntchito zolipiridwa kwa olembetsa ndi ena omwe amalola kutsatsira mavidiyo opanda malire. Ndi injini yosakira yeniyeni yokhala ndi bar yofufuzira komwe mungasakasaka mitundu yosiyanasiyana ya makanema: nyimbo, nkhani, makanema, zolembedwa, mndandanda wapa TV, zojambulajambula, maupangiri, maphunziro.
Kodi YouTube ndi ndani?
Zonse zimadalira cholinga chanu. Kwa mamiliyoni a ogwiritsa ntchito, YouTube ndi tsamba lazambiri komanso losangalatsa. Amatha kuwona nkhani, nyengo, makanema azochitika zazikulu zomwe aliyense akulankhula, ndemanga za mpira, makanema kapena zolemba. M’mavidiyo ena ochititsa chidwi, anthu osachita masewera amakamba za moyo wawo komanso zimene akumana nazo. Onse akatswiri ndi osakhala akatswiri ojambula ntchito YouTube pofuna kutsatsa malonda kuti afikire anthu ambiri ndikukopa chidwi.
Ubwino wa YouTube
YouTube ndi nsanja yomwe imalola makampani omwe akufuna kupanga makanema. Kupanga tsamba la YouTube ndi njira yayitali yopangira gulu komanso omvera. Omverawa samangoganizira zomwe mukuyenera kupereka, komanso mtundu wanu. Chinthu choyamba chimene muyenera kuchita ndikumanga otsatira okhulupirika.
Mutha kugwiritsanso ntchito njira ya YouTube kuti muwonetse ukadaulo wanu. Mutha kusindikiza mavidiyo ophunzitsira pazogulitsa zanu, ukatswiri wanu. Kufunika kwa maphunziro kumawonjezeka ndi 70% chaka chilichonse.
True View imalola otsatsa malonda kuti azitha kutsatsa. Mutha kuyang'ananso ziwerengero za YouTube ndikusintha zomwe mwalemba kuti mukwaniritse omvera anu.
Kukula kwa olembetsa anu
Kanema ndiye njira yabwino kwambiri kwa ogwiritsa ntchito intaneti komanso amakopa achinyamata ndi akulu omwe. YouTube imakupatsani mwayi wofikira omvera achichepere. Malinga ndi kafukufuku waposachedwapa, achinyamata amaonera vidiyo pafupifupi mphindi 40 patsiku pazida zawo za m’manja. Chiwerengerochi chikuwonjezeka chaka chilichonse. Mukafikira omvera achichepere, mumakulitsa dera lanu ndipo amatha kukhala akazembe amtundu pogawana makanema anu.
Kukhathamiritsa kwa injini zosakira bwino
YouTube ndi injini yosakira yomwe bizinesi iliyonse imatha kugwiritsa ntchito patsamba lawo komanso malo ochezera a pa Intaneti kuti awonjezere kuwoneka kwawo komanso kuchuluka kwa anthu. Popanga ndikukulitsa tsamba lanu la YouTube, mutha kukweza kwambiri SEO yanu ndikukhala pamwamba pa Google.
Pulatifomuyi imaperekanso zida zingapo zomwe mabizinesi angagwiritse ntchito kukhathamiritsa kuchuluka kwa magalimoto awo pogwiritsa ntchito maulalo achilengedwe. Mabizinesi amatha kuwonjezera ma hashtag ndi mawu osakira kumavidiyo awo omwe amalumikizana mwachindunji ndi injini zosaka. Athanso kuwonjezera mawu awoawo pazofotokozera zamavidiyo.
Makanema a YouTube akhala gawo lofunikira kwambiri pakutsatsa kwamakanema akampani yathu. Kupambana kwenikweni pakugawa makanema, koma njira za YouTube zimafunikira njira ina yofikira omvera awo.
Mwina munamvapo, koma mwina mukudabwa kuti nchiyani Instagram. Ndi foni yam'manja yomwe imagwira ntchito pazida za iOS, Android ndi Windows Phone.
Kodi Instagram ndi chiyani? Choyamba, kufotokoza mwachidule za chida. Ndi malo ochezera a pa Intaneti, amodzi mwa malo akuluakulu padziko lonse lapansi. Pakadali pano ili ndi ogwiritsa ntchito oposa 700 miliyoni.
Likupezeka m’zinenero 25, kuphatikizapo Chifalansa, Chingelezi, Chisipanishi, Chipwitikizi, Chijeremani ndi Chitaliyana, komanso Chitchaina, Chijapanizi ndi Chikorea. Ndi intaneti yogawana zithunzi ndi makanema. Pulogalamuyi, yomwe idakhazikitsidwa mu 2010, idakula pang'onopang'ono ndipo idatchedwa Apple's App of the Year mu 2011. Chifukwa chakukula kwake mwachangu, Facebook idaganiza zopeza malo ochezera a pa Intaneti mu 2012 mpaka madola biliyoni.
Tiyeni tiwone cholinga chenicheni cha Instagram
Ndi malo ochezera a pa Intaneti omwe mungathe kugawana zithunzi ndi makanema achidule (mphindi imodzi), zomwe ndizabwino, koma Instagram ndi chiyani kwenikweni? Mphamvu zake ndi ubwino wake zili mu khalidwe la zosefera zomwe amapereka. Kugwiritsa ntchito kwake ndikosavuta: tengani chithunzi, gwiritsani ntchito fyuluta ndikuyiyika.
Koma kusiyana kwakukulu kuli mu khalidwe lomwe silinachitikepo za zosefera zake. Pali mapulogalamu ambiri omwe amapangitsa kukhala kosavuta kugwiritsa ntchito zosefera, koma palibe imodzi yomwe ingafanane ndi Instagram. Ndi kungodina pang'ono, chithunzi wamba chimasandulika kukhala mwaluso.
Kodi maubwino a Instagram kwa mabizinesi ndi chiyani?
Instagram imakupangitsani kukhala kosavuta kuti mufikire omvera anu kuposa malo ena ochezera. Zimaperekanso mwayi wambiri wotsatsa malonda kapena ntchito zanu. Komabe, samalani kuti musapitirire, chifukwa zitha kuphimba chithunzi chanu. Chifukwa chake ndikofunikira kupanga njira yotsatsira yomwe imaphatikizapo zithunzi zomwe mukufuna kupanga bizinesi yanu pa Instagram.
Mutha kuyamba ndi positi yomwe ili ndi chithunzi kapena kanema komanso mawu achidule (osapitirira mphindi imodzi). Muthanso kuphatikiza malo anu mu uthengawo, womwe ndi wofunikira makamaka pazochitika zakomweko. Kufotokozera nkhani ndi ntchito ina yofunika. Ndi mtundu waufupi komanso wa ephemeral womwe umasowa pakatha maola 24. Ndi za kupanga nkhani (monga dzina limanenera) kuchokera mndandanda wazithunzi ndi makanema. Nkhani zimalolanso kugawana zambiri mwachisawawa; mwachitsanzo, mutha kugawana nawo zomwe zachitika kuti mupange ubale wabwino ndi dera lanu.
Mtundu uwu ndiwotchuka chifukwa umakhala wofikira kwambiri kuposa chidziwitso chachikhalidwe. Instagram imaperekanso ntchito yosinthira pompopompo. Ndi njira yabwino yodziwitsira owonera ndikuwongolera kulumikizana. Chimodzi mwazabwino zazikulu za Instagram pamabizinesi ndikuti amatha kulimbikitsa malonda awo mwachindunji pogula zolemba zothandizidwa kapena kuyanjana ndi omwe amawalimbikitsa papulatifomu.
Kuyambira 2018, mutha kuwonjezeranso mindandanda yazotsatsa pa Instagram: ogwiritsa ntchito adzatumizidwa patsamba lanu komwe angagule zinthu zanu mosavuta.
Pinterest ndi injini yosakira momwe mungapezere malingaliro a maphikidwe, zolimbikitsa kunyumba, zithunzi ndi zina zambiri.
Pali malingaliro mabiliyoni ambiri pa Pinterest, kotero mutha kupeza kudzoza nthawi zonse. Mukapeza nsonga yomwe mumakonda, mutha kuisunga pazikwangwani kuti zikhale zosavuta kusonkhanitsa ndi kukonza malingaliro. Mutha kuyika malingaliro anu ndikugawana ndi ogwiritsa ntchito ena a Pinterest.
Sakatulani Pinterest kuchokera patsamba lake
Patsamba lofikira, mutha kusaka ma Pini, ogwiritsa ntchito, ndi mabizinesi omwe mungakonde kutengera zolemba zaposachedwa. Mumawonetsedwanso mapini, ogwiritsa ntchito, kapena ma forum omwe mudalowa nawo.
Mutha kusaka ma Pins polemba mawu osakira mu bar yosaka. Mwachitsanzo, ngati mutalemba mawu oti "tsiku lobadwa" mubokosi losakira, mutha kupeza zokongoletsa, maphikidwe aphwando, ndi malingaliro amphatso.
Sakani malingaliro
Gwiritsani ntchito tsamba losakira kuti mupeze malingaliro, anthu ndi zomwe zikuchitika. Sakani ndi mutu kapena pezani zanu. Patsamba losakira, dinani "Profiles" kuti mupeze opanga, anthu, ndi mtundu womwe mukuwafuna. Gwiritsani ntchito kamera kuti mufufuze zithunzi zoyenera ndikuchepetsa zotsatira zanu ndi khungu kapena mtundu wa tsitsi.
Ubwino wa Pinterest pabizinesi yanu
Mu 2020, Pinterest idaposa ogwiritsa ntchito 400 miliyoni pamwezi padziko lonse lapansi, chiwonjezeko 39% mchaka chimodzi chokha. Adapeza Twitter ndi ogwiritsa ntchito 326 miliyoni.
Kukula kumeneku kumayendetsedwa ndi olembetsa atsopano monga millennials (25-35) ndi Gen Z (ochepera 25), omwe adakula ndi 36% ndi 50% motsatira chaka chatha.
Mchitidwe winanso wofunikira ndi kukula kwa chidwi cha amuna mmalo omwe kale anali osungidwira akazi. Ngakhale kuti amayi akuyimirabe 70% ya ogwiritsa ntchito, amuna ndi gulu lachiwiri lalikulu (48%).
Mukumvetsa chifukwa chake Pinterest ndi gwero lenileni la mwayi, makamaka kwa oyambitsa omwe amatsogoleredwa ndi amayi.
Koma ngakhale mutakhala malonda ogulitsa mtundu wa B2B kapena bizinesi yanu imayang'ana amuna, musaope Pinterest - mutha kuyigwiritsa ntchito!
Nayi zina kuchokera ku kafukufuku wa 2017 Pinterest kuti mutsimikizire:
- 78% ya ogwiritsa ntchito amapeza kuti Pinterest ndi yothandiza;
- 72% ya omwe adafunsidwa adati nsanja imawapatsa malingaliro ogula, ngakhale sakuyang'ana china chake.
- 90% adati zidawathandiza posankha kugula;
- 66% ya anthu adagula chinthu kapena ntchito atawona ma virus.
Malo ena owonetsera mtundu wanu
Ngakhale Pinterest ili ndi zinthu zomwe zingakuthandizeni kugulitsa malonda anu, muyenera kukumbukira kuti Pinterest ndiloyamba kukhudzana ndi ogula omwe sakudziwani.
Chifukwa chake, muyenera kuyamba ndi zinthu zochititsa chidwi komanso zosangalatsa zomwe zimafotokoza nkhani yanu kapena mtundu wanu.
- Pangani mndandanda wazogulitsa patsamba lanu: ziwonetseni kwa ogwiritsa ntchito intaneti patsamba limodzi. Mwachilengedwe, mufuna kuphatikiza zithunzi zamalonda ndi maulalo amafotokozedwe awo. Onjezani maulalo kuzinthu kuti ogwiritsa ntchito azisunga ku khoma kapena kuzigula.
Mukangosankha zomwe mukufuna kufalitsa, chofunikira kwambiri ndikuyika mapiniwo kukhala mapanelo ammutu. Izi zikuthandizani kuti muwonetse zosonkhanitsidwa zatsopano ndi zinthu zatsopano ndipo zipangitsa kuti kusakatula kwachuluke pazomwe mukuyembekezera.
Wonjezerani kuwonekera kwa bizinesi yanu ndi khalidwe
Pinterest ikhoza kukuthandizani kupanga chidziwitso chamtundu, kukopa ogwiritsa ntchito ndikuwonjezera kuchuluka kwa anthu patsamba lanu.
Zikhomo zimagawidwa pafupifupi nthawi 100 pafupipafupi kuposa zolemba za Twitter, ndipo moyo wawo ndi nthawi 1 kuposa zolemba za Facebook.
Pinterest ndi yosiyana ndi malo ena ochezera a pa Intaneti: kupambana kwake sikudalira chiwerengero cha otsatira.
Pulatifomu imagwira ntchito ngati injini yosakira, kotero ngakhale mutakhala ndi mafani ochepa, zomwe muli nazo zimatha kufikira omvera ambiri.
Ikani zithunzi zowoneka bwino pafupipafupi ndikuwongolera mitu ndi mafotokozedwe ake kuti zikhale zosavuta kwa ogwiritsa ntchito.
Monga kusaka kwa Google, Pinterest imafunikira mawu osakira kuti zomwe zili patsamba lanu zizikhala zogwirizana ndikusaka ndikuwonekera pazotsatira. Izi zimakulitsa kuwonekera kwa tsamba lanu lolumikizidwa ndikulimbikitsa kuyanjana (kudina, kugawana, mapini, ndi zina).
Onetsetsani kuti mwaphatikiza ulalo watsamba lanu kapena mndandanda wazogulitsa pachithunzi chilichonse kuti muyendetse alendo kusitolo yanu.
Snapchat
Snapchat ndi pulogalamu yam'manja yomwe idapangidwa mu 2011 yomwe imakupatsani mwayi wotumiza mauthenga achidule mpaka masekondi 10, nthawi zambiri amatsagana ndi chithunzi kapena kanema. Chomwe chimasiyanitsa Snapchat ndi malo ena ochezera a pa Intaneti ndikuti zomwe zilimo zimasowa nthawi yomweyo zikawonedwa.
Monga Evan Spiegel, m'modzi mwa omwe adapanga pulogalamuyi, akufotokozera, Snapchat idapangidwa kuti ichepetse kupsinjika komwe kumachitika chifukwa cha zolemba zomwe zimasungidwa pamasamba ena ochezera monga Facebook. Chifukwa chake, zomwe zayikidwa papulatifomu ziyenera kukhala zowona osati zongofuna kuchita bwino kapena kukongola.
Chilankhulo cha Snapchat
Snap: Mawuwa akutanthauza uthenga uliwonse womwe uli ndi mawu, zithunzi kapena kanema womwe umangowonongeka pomwe wolandirayo akuwuwona.
Nkhani za Snap: Mosiyana ndi kwina kulikonse, Nkhani za Snap zimapezeka kwa maola 24 okha ndipo wolandirayo amatha kuziwona kangapo momwe angafune.
Chezani: Mutha kutumiza zithunzi, makanema kapena meseji mwachindunji kwa mnzanu. Zomwe zili mkati zimangowoneka kwa munthuyo. Zonse zomwe zili (kuphatikiza ma meseji) zomwe zimatumizidwa pazokambirana zimasowa kuchokera ku Snapchat mutangotumiza kapena maola 24 pambuyo pake, kutengera makonda anu.
Spotlight: Gawoli limabweretsa pamodzi zabwino kwambiri zapagulu zopangidwa ndi ogwiritsa ntchito Snap. Makanema omwe adatumizidwa asapitirire masekondi 60, zomwe zikugwirizana ndi zomwe Snap Inc.
Ubwino wa Snapchat
Snapchat ndi malo ochezera a pa Intaneti omwe ali ndi ogwiritsa ntchito pafupifupi 82 miliyoni padziko lonse lapansi. Pulogalamuyi imalola ogwiritsa ntchito kugawana zithunzi ndi makanema kwakanthawi, pambuyo pake zomwe zimachotsedwa nthawi yomweyo. Snapchat imagwiritsidwa ntchito ndi makampani ochulukirapo, koma cholinga chake chachikulu ndi chiyani?
Limbikitsani bizinesi yanu ndikufikira omvera omwe mukufuna
Snapchat imayang'ana makamaka achinyamata azaka zapakati pa 13 ndi 25. Ndi chida cholumikizirana chomwe chimagwiritsidwa ntchito ndi makampani. Ndi malo ochezera a pa Intaneti omwe amawathandiza kuti azilumikizana mosavuta ndi ogula ndikulimbikitsa malonda awo ndi malonda awo.
Zomwe zili pazithunzizi zimatha pafupifupi masekondi 10, zomwe zimalimbikitsa achinyamata kuti aziganizira kwambiri za nkhani inayake. Komabe, m'malo molunjika achinyamata, mitundu ina ikugwiritsa ntchito Snapchat kulimbikitsa bizinesi yawo kwa omvera ambiri.
Pali njira zambiri zobweretsera ogula pafupi ndi bizinesi kapena mtundu wanu. Palinso ntchito zambiri zothandiza monga zosefera zosiyanasiyana, zolemba ndi ma emoticons. Cholinga chake ndikutenga chidwi mwachangu momwe tingathere. Kotero mutha kugwiritsa ntchito malinga ndi zosowa zanu.
Samalani ndi khalidwe la zomwe zili
Snapchat ndi njira yoperekera zomwe zili kwa omvera anu ndikukulolani kuti mukweze zinthu mwamakonda. Mwachitsanzo, mutha kutumiza zithunzi zamabizinesi, kuphatikiza kuyenda ndi ogwira nawo ntchito, zithunzi zantchito, kapena zowulutsa zamoyo.
Chifukwa chake mutha kugwiritsa ntchito kutsatsa kuti muwonjezere malonda. Snapchat imagwiritsidwa ntchito makamaka ndi achinyamata. Iyi ndi njira yabwino kwambiri yotsatirira zomwe zimawasangalatsa.
Mutha kufunsanso antchito anu mafunso omwe angayankhe pa Snapchat. Izi zitha kuthandiza omvera anu kukulitsa chidziwitso cha bizinesi yanu. Zambiri zomwe mumagawana, mumadziwa bwino omvera anu komanso kukhala okhulupirika kwa inu.
Kutsiriza
Monga mukudziwira, malo ochezera a pa Intaneti tsopano ndi gawo lofunikira pa ndondomeko iliyonse yolankhulirana. Kuti mutengere mwayi pazopindulitsa zomwe amapereka, ndikofunikira kupanga njira yolimba yochezera pagulu. Kuti muchite izi, choyamba muyenera kusankha njira zoyenera zamagulu ochezera a pa Intaneti kuti mukwaniritse.
Posankha malo ochezera a pa Intaneti, muyenera kuganizira makhalidwe omwe atchulidwa pamwambapa komanso ogwira ntchito, nthawi komanso ndalama.
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