Sinthani masamba anu ogulitsa ndi mitengo yotembenuka ndi kuyesa kwa A/B!
Ngati muli ndi tsamba la webusayiti, mwina mukuyang'ana kuti muwongolere kutembenuka kwanu. Pachifukwa ichi, ndikofunikira kumvetsetsa machitidwe a alendo anu ndikuzindikira zomwe zimawapangitsa kuchitapo kanthu. Kuyesa kwa A/B ndi njira yosavuta komanso yothandiza yochitira izi. Zikomo chifukwa cha izo Maphunziro a Google Optimize Express, muphunzira kupanga masinthidwe amasamba ndikutanthauzira zotsatira za zoyeserera kuti muwone kusiyana komwe kuli kothandiza kwambiri potembenuza omvera anu.
Kodi kuyesa kwa A/B kumagwira ntchito bwanji?
Kuyesa kwa A/B kumakupatsani mwayi woyesa mitundu iwiri yatsamba lomwelo, choyambirira komanso chosiyana chomwe chimasiyana pamfundo imodzi kapena zingapo (mtundu wa batani, zolemba, kapangidwe, etc.). Mabaibulo awiriwa amayikidwa pampikisano kuti adziwe chomwe chili chothandiza kwambiri pakukwaniritsa cholinga chofuna kutembenuka. Maphunzirowa akuthandizani kuti mumvetsetse zoyambira pakuyezetsa kwa A/B komanso momwe mungagwiritsire ntchito patsamba lanu.
Chifukwa chiyani mayeso anu a A/B ndi Google Optimize?
Google Optimize ndi chida choyesera cha A/B chaulere komanso chosavuta kugwiritsa ntchito chomwe chimalumikizana mosadukiza ndi zida zina za Google analytics monga Google Analytics ndi Google Tag Manager. Mosiyana ndi Malonda a Facebook kapena Adwords, omwe amakulolani kuyesa njira yopezera omvera anu, Google Optimize imakulolani kuyesa khalidwe la ogwiritsa ntchito atangofika pa tsamba lanu, kumene gawo lomaliza la kutembenuka kwa kumva likuchitika. Maphunzirowa akuwonetsani momwe mungagwiritsire ntchito Google Optimize kuti tsamba lanu liziyenda bwino.
Potenga maphunziro awa a Google Optimize, mudzatha kupanga masinthidwe amasamba, kuwafanizira ndikuwongolera kutembenuka kwanu. Kaya ndinu woyang'anira malonda a pa intaneti, wopanga UX, woyang'anira mauthenga pa intaneti, wolemba mabuku kapena mukungofuna kudziwa, maphunzirowa adzakuthandizani kupanga zisankho zaukonzi ndi luso potengera zomwe zachitikira A/B osati pamalingaliro. Osadikiriranso kuti muwongolere masamba anu ogulitsa ndi mitengo yotembenuka ndi kuyesa kwa A/B!
