Tsamba lomwe silingapezeke ndi tsamba lomwe kulibe. Palibe chomwe chimachulukitsa kuwoneka kuposa kusanja kwa injini zosakira kwambiri pamawu odziwika kwambiri. Muvidiyoyi yaulere, Youssef JLIDI akufotokoza momwe angakhazikitsire malo kuchokera ku A mpaka Z. Amasonyeza momwe angakwaniritsire nthawi zodzaza masamba, kuwonjezera mawu osakira ndi mawu osakira, ndikuwonjezera kuwonekera ndi maulalo akunja. Muphunzira momwe mungapitirire ndi kuyeza mtundu ndi kuchuluka kwakusaka patsamba. Mwa kusanthula ndi kumvetsetsa zizindikiro zazikulu zogwirira ntchito kenako ndikuwongolera magawo a injini zosaka. Mudzatha kuyika bwino tsamba lawebusayiti.

Kodi mawu osakira ndi chiyani?

Mawu osakira ndi mitu kapena malingaliro omwe amafotokoza zomwe zili patsamba. Awa ndi mawu kapena ziganizo zomwe anthu amagwiritsa ntchito pofufuza zambiri, malonda kapena ntchito zomwe zimawasangalatsa.

Mawu osakira amatenga gawo lofunikira pakukhathamiritsa kwa injini zosaka chifukwa amawonjezera mawonekedwe atsamba. Tsamba liziwoneka pamwamba pazotsatira ngati mawu osakira omwe agwiritsidwa ntchito m'mawu ake akugwirizana ndi mawu omwe amagwiritsidwa ntchito ndi ogwiritsa ntchito intaneti.

Mfundo yofunika kwambiri ndi yosavuta: pamene injini yofufuzira ikusanthula zomwe zili ndi malemba a tsamba la webusaiti ndikusankha kuti ili ndi mayankho ndi zomwe ogwiritsa ntchito akufuna, amaziwonetsa pa tsamba la zotsatira za injini yosaka.

 Ma backlinks

Kwenikweni "backlinks" kapena "malumikizidwe obwera". Mawu oti "backlink" amagwiritsidwa ntchito mumakampani a SEO kutanthauza hyperlink zomwe zimaloza patsamba lina kapena domain. Zimafanana ndi maulalo amkati, omwe angangotanthawuza zomwe zili patsamba lomwelo, ngakhale zili ndi mawonekedwe ofanana.

Maulalo amkati amagwiritsidwa ntchito makamaka kuthandiza ogwiritsa ntchito kusaka masamba ndi indexing pa bots yakusaka ya Google, pomwe ma backlinks amagwiritsidwa ntchito poyang'ana kunja.

-Zidziwitso zakunja zomwe zili patsambali ndi/kapena zinthuzo zitha kuperekedwa kwa ogwiritsa ntchito intaneti.

- Kusamutsa kutchuka kuchokera patsamba lina kupita ku lina

Ntchito yachiwiriyi ndiyofunikira pakukhathamiritsa kwa SEO. Kuyika backlink kuzinthu ndi njira yolimbikitsira. Malingaliro oterowo ndi chizindikiro cha chidaliro chomwe Google imagwiritsa ntchito mu algorithm yake yofunikira kuyika zotsatira zakusaka. Mwa kuyankhula kwina, ma backlinks ambiri omwe alipo (malumikizidwe ochokera kumasamba omwe amalimbikitsa tsambalo), m'pamenenso tsambalo liyenera kuwonedwa ndi Google. Zoonadi, zenizeni ndizovuta kwambiri.

Kuthamanga kwa tsamba: zikutanthauza chiyani patsamba lanu?

Kuyambira 2010, Google yaphatikizanso liwiro la kukweza masamba pamachitidwe ake okhathamiritsa. Zomwe zikutanthauza kuti masamba oyenda pang'onopang'ono amakhala otsika kuposa masamba othamanga. Izi ndizomveka popeza injini yosakira yanena kuti ikufuna kukonza zomwe ogwiritsa ntchito azigwiritsa ntchito.

Mabulogu, masitolo apaintaneti, ndi malo ogulitsira omwe sayesa kuwongolera magwiridwe antchito amakhala ndi zotuluka zosiyanasiyana.

- Masamba ochepera amalembedwa chifukwa zida zakusaka za Google ndizochepa. M'malo mwake, amangopatula nthawi yocheperako ndikuchezera tsamba lanu. Ngati katundu pang'onopang'ono, pali chiopsezo kuti injini sadzakhala ndi nthawi kupenda zonse.

- Miyezo yokwera kwambiri: Kuwonetsa bwino kumatha kuchepetsa mitengo yotsika (chiwerengero cha ogwiritsa ntchito omwe amasiya tsamba pakatha masekondi angapo chifukwa sangathe kupeza zomwe zili mwachangu).

- Kutembenuka kwapansi: Ngati makasitomala akuyenera kudikirira nthawi yayitali patsamba lililonse, akhoza kutaya chipiriro ndikusinthira kumasamba omwe akupikisana nawo. Choipa kwambiri, chingawononge mbiri ya kampani yanu. Chifukwa chake, ndikofunikira kuganizira izi za SEO patsamba lanu.

Pomaliza, muyenera kukumbukira kuti tsamba lomwe silikuyenda bwino limatha kutumiza uthenga wolakwika kumainjini osakira ndikupangitsa kuti ogwiritsa ntchito asavutike. Izi, zimatha kuyambitsa kusawoneka bwino.

Kufulumizitsa katundu wamasamba sikuti kumangokhathamiritsa kusaka, komanso kumawonjezera kukhulupirika kwa ogwiritsa ntchito ndi kutembenuka (zopereka, zolembetsa zamakalata, kugulitsa pa intaneti, ndi zina).

Pitirizani kuwerenga nkhani yomwe ili patsamba loyambirira →