Uphando lokwaneliseka zibalulekile kumashishini. Bavumela, phakathi kwezinye izinto, ukuba babe nombono opheleleyo wezimvo zabathengi, kodwa kunye nokusabela ngokukhawuleza ukuphucula iinkonzo ezinikezelwayo. Ukuba uyazibuza ukuba ungayenza njani uphando lokwaneliseka, usezandleni ezilungileyo.

Yintoni uphando lokwaneliseka?

Uphando olwenziwe ngu-Oracle lubonise ukuba i-86% yabathengi bazimisele ukuhlawula ngaphezulu ukuba amava abo aphuculwe. Kwaye kuphela i-1% yaba bathengi bakholelwa ukuba uninzi lweenkonzo abazifumanayo ziyahlangabezana nolindelo lwabo. Ngoko uyakuqonda ukubaluleka uphando lokwaneliseka : kodwa zithini kanye kanye? A isaveyi yokwaneliseka kwabathengi luvavanyo nje olugqibeleleyo lwabathengi ukuze luvavanye amanqaku okwaneliseka kwabathengi. Amanqaku kuthethwa ngawo kuthiwa yi-CSAT.

Isalathiso ekuthethwa ngaso silinganisa umyinge wabathengi abaneliseke ziimveliso kunye neenkonzo ezibonelelwa yinkampani ethile okanye ngomgangatho opheleleyo wamava abonelelwa luphawu. Kufuneka kwaziwe ukuba esi salathisi sibaluleke kakhulu, sivakalisa ngaphezu kwazo zonke iimvakalelo zabathengi kwaye iinkampani zinokuyisebenzisa ukumisela iimfuno zabathengi babo. Xa ingxaki ichongiwe, kulula kakhulu ukufumana isisombululo.

Uvoto luhlala luthatha uhlobo lwesikali sokukala. Oku kuyenza lula inkqubo yokubala amanqaku, kodwa okona kubaluleke ngakumbi, ivumela uvavanyo oluyimpumelelo ekuhambeni kwexesha. Ukuqwalasela olu vavanyo ngundoqo ukwaneliseka kwabathengi. Ngamafutshane, oku kuthetha ukuba iinkampani ziyakwazi ukuhlangabezana nokulindelwe ngabathengi.

FUNDA  UHlalutyo lweDatha olungagadwanga

Yintoni uphando lokwaneliseka olusetyenziselwa ntoni?

Kumxholo woshishino, i uphando lujolise kumlinganiselo womgangatho. Imibuzo efana nale:

  • uyamthanda umntu ophakela ukutya?
  • Ngaba uyifumana inkonzo eyanelisayo ngokwenene?
  • uwujonga njani umgangatho wokutya?

Zixhaphake kakhulu. Ngokuqinisekileyo sele unamava oku. A isaveyi yokwaneliseka kwabathengi idla ngokusetyenziswa kwimibutho ukuze kufunyanwe ukuba ilunge kangakanani na inkonzo, yintoni enokuphuculwa, kwaye inkonzo ilungele iqela elithile.

Xa uqokelela idatha, qinisekisa ukuba omnye wemibuzo kufuneka ube yinjongo yophando. Kufuneka uqiniseke ngento oyifunayo, awunamathuba amaninzi okwenza uphando. Kuya kufuneka uwabeke kwindawo ngaphandle, kungenjalo uya kuphelelwa ngamandla, ukhuphe i-spam kwaye ubacaphukise abathengi bakho. Kwiimeko ezininzi, umbuzo othi "Yintoni injongo yophando?" isetyenziswe ngumbutho ukuvavanya ukuba injongo yophando inomdla womthengi okanye umdla wombutho. Ngokuqhelekileyo injongo ikukuqokelela idatha yokwaneliseka ukuvavanya ukuba bayahlangabezana na neemfuno zomxhasi. Injongo yovavanyo lokwaneliseka ayiyonjongo yovavanyo lomgangatho.

Indlela yokwenza uphando lokwaneliseka?

Une uphando lokwaneliseka yindlela ethandwa kakhulu yokuqokelela idatha malunga nokuba abantu bacinga ntoni, kodwa nokuxelela iinkampani ukuba kufuneka ziphucule njani imveliso. Uvavanyo lubuza abaphenduli ukuba bawathanda kangakanani amava abo okanye imveliso. Ziluncedo ngakumbi xa kuziwa ekuvavanyeni iimveliso kunye neenkonzo ezintsha. Nantsi into onokuyenza ukuze wenze i uphando lokwaneliseka :

  • yenza iphepha lemibuzo ngokuligcina lifutshane kwaye licacile (ligcine lilula);
  • bhala isishwankathelo esifutshane somxhasi;
  • yenza kube lula kubo ukuba baphendule, ngakumbi kwi-intanethi;
  • nikeza iimpendulo ezininzi ongakhetha kuzo kwaye zisoloko zisimahla iibhokisi zeempendulo;
  • buza imibuzo emfutshane negqalileyo;
  • bacele ukuba bareyithe inkonzo kwisikali.
FUNDA  I-Gmail kwishishini: iimpazamo onokuziphepha ukuze ufumane umsebenzi onempumelelo

Ukuba usafuna ezinye izimvo ukuze uqalise, unokuphefumlelwa kwi-intanethi. Ngexesha uphando lolwaneliseko lokuthenga kwi-intanethi, unokuhlangabezana nesikhalazo esinye okanye ngaphezulu. Ukuba umthengi ukhalazela ukuba into ethile ayibhengezwanga, zive ukhululekile ukucela uxolo. Ukuba unobudlelwane obuhle kunye nabathengi bakho, uya kuba nakho ukunika iingcebiso eziluncedo kakhulu. Kuyinto eqhelekileyo ukucacisela umthengi izizathu zesikhalazo. Nceda ukhumbule ukuba ingxelo engalunganga akufanele iphendulwe ngengqondo yokucaphuka okanye ukungonwabi. Kuhlala kukho ubungqina bokuba umthengi othile unokuba sisizathu sokuba ishishini litshone. Yiba nobubele, ube nokuqonda. Ukuba ucinga ukuba umthengi akonwabanga ngokuthenga, baxelele ukuba uya kwenza utshintsho.