Kulokhu kuqeqeshwa kwe-Google, uzobona ukuthi ungaqala kanjani ngempumelelo futhi ukhulise ibhizinisi lakho eliku-inthanethi. Uzofunda nokuthi ungamisa kanjani ukuba khona kwakho kwedijithali, usebenzise i-e-commerce, ukuzivikela kubaduni futhi wenze abantu bakhulume ngawe endaweni.
Ukudala ibhizinisi eliku-inthanethi kuyindlela elula nephumelelayo yokuqala ibhizinisi lakho. Izidingo ezisemthethweni zokusungula ibhizinisi zincike efomini elisemthethweni olikhethayo. Ukuze uqale, iningi liqala ngesimo sokuba ngusomabhizinisi ozimele ukugwema izinyathelo eziningi. Kunemibono eminingi yebhizinisi enenzuzo emikhakheni eyahlukene, isibonelo:
- ikhompyutha.
- Ukuqeqeshwa.
— Ukubhuloga.
- izingosi zezeluleko zazo zonke izinhlobo, njll.
Kungani kufaneleka ukuqala ibhizinisi eliku-inthanethi?
Ziningi izinzuzo zosomabhizinisi abafuna ukuqala ibhizinisi online. Futhi, ukuqala ibhizinisi eliku-inthanethi kulula futhi akubizi, kukunikeza umkhawulo wokuncintisana. Ukuze ucacise iphrojekthi yakho, ukuqeqeshwa kwe-Google okuyisixhumanisi esingemva kwesihloko kuzokusiza kakhulu. Ngiyanitshela ukuthi kumahhala.
Ubulula
Ubulula bungenye yezinzuzo eziphambili zokuqala ibhizinisi eliku-inthanethi. Empeleni kulula kakhulu ukuqhuba ibhizinisi eliku-inthanethi usekhaya. Ngakho-ke, awudingi ukwenza noma yiziphi izinyathelo ezinjengokuthola izakhiwo.
Ngaphezu kwalokho, kunamathuluzi awusizo okwenza ibhizinisi ku-inthanethi (njengezitolo eziku-inthanethi noma izinkundla zokuthengisa izinsiza) amahhala futhi afinyeleleka kubantu abaningi. Ngakho konke kuyashesha kakhulu futhi ngaphezu kwakho konke kungabizi kakhulu.
Ukuqala ibhizinisi eliku-inthanethi kudinga isabelomali esincane kunebhizinisi eliphathekayo. Izindleko zokusetha ziphansi ngoba akudingekile ukuthi ufune indawo yokumisa ibhizinisi lakho.
Izindleko zonyaka zokuthenga igama lesizinda sewebhusayithi ziphakathi kwama-euro angu-8 kuya kwangu-15.
Ungasali ngemuva kwezimbangi zakho
Namuhla, ukuba khona ku-inthanethi kubalulekile kuwo wonke amabhizinisi, kungakhathalekile ukuthi angakanani kanye nezimboni. I-inthanethi iyindawo enhle yokuthola amakhasimende futhi uphromothe ibhizinisi lakho.
Kodwa ukuze uphumelele kulesi sikhala futhi uhlale unokuncintisana, kubalulekile ukwakha isu elisebenzayo lokumaketha kwedijithali. Futhi ngikweluleka ngokuqinile ukuthi ubheke ukuqeqeshwa kwe-Google okunikezwa ngemuva kwalesi sihloko. Iqukethe imojuli ethile ephathelene nalolu hlobo lwesifundo.
Indlela yokudala ibhizinisi eliku-inthanethi?
Kuyinqubo elula kakhulu. Inqubo incike ifomu lomthetho oyikhethayo. Osomabhizinisi bangakha amabhizinisi abo aku-inthanethi noma basebenzise izinsiza zomhlinzeki wesevisi ozobadalela iwebhusayithi.
qala ukusebenza
Ngaphambi kokuqala ibhizinisi lakho eliku-inthanethi, qiniseka ukuthi uzilungiselele kahle futhi uziqondise ngalezi zinyathelo ezimbalwa:
- Ukhethe umbono webhizinisi lakho eliku-inthanethi.
- Usungule uhlelo lwebhizinisi olunemininingwane.
- Usungule uhlelo lokudala okuqukethwe.
Kunemibono eminingi ehlukene yebhizinisi, eminye izombozwa kafushane ekuqeqeshweni kwe-Google ngezansi kwesihloko. Isinyathelo sokuqala ocwaningweni lwakho ukuqonda ukuvuthwa kombono wakho kanye nezidingo zebhizinisi lakho bese uqhathanisa nezinsiza zakho namandla akho.
Lungiselela uhlelo lwebhizinisi oluphelele (Uhlelo lwebhizinisi)
Ukwakha uhlelo lwebhizinisi (uhlelo lwebhizinisi) okuphelele kungaba yindlela enhle yokwenza iphrojekthi yakho ibe ngokoqobo. Lokhu kubandakanya incazelo yephrojekthi, ucwaningo lwemakethe kanye nokuthuthukiswa kwesu lokumaketha. Ngamanye amazwi, uhlelo lwebhizinisi kufanele lube umhlahlandlela osiza wena nabantu besithathu (amabhange, abatshalizimali, njll.) niqonde iphrojekthi yakho nokusebenza kwayo.
Ukuqonda izinyathelo ezibalulekile kunqubo yokuthuthukiswa kwebhizinisi kuzophinde kukusize ukuthi ubeke izinto ezibalulekile ngaphandle kokulahlekelwa umbono wesithombe esikhulu. Ngokwazi kusengaphambili ukuthi yini oyidingayo, uzokwazi ukuthola okuningi ngenani elincane lemali.
Ukuthengisa okuqukethwe
Idizayini yewebhusayithi ethuthukisiwe nokuqukethwe okuhlukahlukene, okusebenzisanayo nokuthokozisayo kuzosiza ukuheha izethameli kusayithi lakho. Elinye isu elingase libe khona ukudala amafomethi wokuqukethwe njengevidiyo, i-infographics, nombhalo ofanelana namaqembu abasebenzisi ahlukene.
Futhi, ukubukeka nokuklama kufanele kulungele uhlobo lwezinsizakalo noma imikhiqizo oyinikezayo. Isizinda sokuqeqeshwa esiku-inthanethi asikwazi ukuba nohlobo olufanayo lwesethulo njengenye esebenza ngokudayiswa koshizi. Isayithi lakho alikwazi ukufaka izindaba ezinezinyanga eziyisithupha ubudala ekhasini lokuqala uma lithi izindaba ezisematheni.
Lawula ibhizinisi lakho
Sebenzisa amabhulogi, inkundla yezokuxhumana, nezinhlolovo ukuze uthole ukuthi yini esebenza kangcono ebhizinisini lakho nokuthi yini engathuthukiswa. Impendulo evela kubasebenzisi bewebhusayithi ngokuvamile iyindlela yokwandisa ukuthengisa. Ngakho-ke kuyatuseka ukwenza izinhlolovo futhi uhlaziye impendulo yamakhasimende ukuze uthuthukise imikhiqizo yakho.
Ezinye izindlela zokumaketha nazo zitusa ukuhlola imikhiqizo ngaphambi kokuyithengisa.
Lokhu kuvumela umdayisi ukuthi abone abangaba abathengi futhi angenise izindleko kuphela uma kunesidingo esanele sezimpahla.
Dala iwebhusayithi
Ukudala iwebhusayithi kuyisinyathelo ozikhethela sona, kodwa esibalulekile kosomabhizinisi abancane. Uma unquma ukumisa owakho, ezinye izinyathelo kufanele zithathwe:
- Khetha igama lewebhusayithi yakho
- Thenga igama lesizinda
- Khetha umklamo okhangayo
— Lungiselela okuqukethwe okukwenza uhluke emqhudelwaneni
Ukusebenza nochwepheshe emkhakheni wokuklama iwebhu kuyathakazelisa kakhulu. Abathuthukisi bewebhu, ababhali, abeluleki, nabaklami bezithombe bangenza isayithi lakho libonakale kakhudlwana. Nokho, le misebenzi izoba nomthelela kubhajethi yakho. Uma ungakwazi ukukukhokhela, kuzomele uzenzele wena ngokwakho.
Izinkundla zokuxhumana
Uma ufuna ukufinyelela kalula izethameli zakho ozihlosile, kubalulekile ukuba khona ezinkundleni zokuxhumana. Lokhu kungenziwa mahhala (ikhasi le-Facebook, isiteshi se-YouTube, iphrofayela ye-LinkedIn……) noma ungakhangisa ibhizinisi lakho ngezikhangiso ezikhokhelwayo.
Qiniseka ukuthi ulungiselelwe izinjini zokusesha
Ukuqeqeshwa kwe-Google engikutshele ngakho kuqukethe ulwazi oluthile ngale ndaba. Inhloso wukukhuphula izinga lekhasi lakho ukuze libonakale kubasebenzisi be-inthanethi emiphumeleni yosesho. Ukuze uthuthukise futhi ulinganise ngokwemvelo (futhi mahhala) iwebhusayithi yakho ezinjinini zokusesha, kufanele uhlaziye imibandela esetshenziswa izinjini zokusesha, njengamagama angukhiye, izixhumanisi nokucaca kokuqukethwe. Enye inketho ukukhokhela ukubekwa kwenjini yokusesha yesayithi lakho.
Izinyathelo Nezinqubo Zokuqala Ibhizinisi Eliku-inthanethi
Ukuqala a umsebenzi online, izinqubo ezithile kufanele zilandelwe. Lezi zinqubo zibalulekile ukuze uqinisekise ukuthi uhlangabezana nezimfuneko ezingokomthetho futhi ungakhokhisa amakhasimende akho ngaphambi kokuqala ibhizinisi lakho. Ukubhalisa kungenziwa ku-inthanethi kumasayithi ahlinzekwe lokhu. Esikhathini sedijithali, yonke into ihamba ngokushesha kakhulu kunangaphambili.
Iliphi ifomu lomthetho ongalikhetha?
Uma ufuna ukumisa uwedwa, kufanele ukhethe ifomu elisemthethweni elifanele ibhizinisi lakho noma iphrojekthi yakho. I-SARL, i-SASU, i-SAS, i-EURL, zonke lezi zifinyezo zibhekisela ezakhiweni ezihlukene zomthetho.
Lokhu kukhetha kubaluleke kakhulu empilweni yomphakathi yenkampani. Kuthinta isimo sentela senkampani kanye nesimo senhlalo sabaphathi benkampani (abazisebenzayo noma abasebenzi).
