I-Natural referencing (SEO) iqoqo lamasu ahlose ukuthuthukisa ukubonakala kwewebhusayithi emiphumeleni yosesho yezinjini zokusesha, ngaphandle kokukhokhela izikhangiso. Uma ufuna ukukhulisa ithrafikhi yesayithi lakho futhi uthuthukise ukubonakala kwakho ku-inthanethi, i-SEO iyisivikelo esibalulekile okufanele sicatshangelwe.

Kulesi sifundo, sizokunikeza zonke izihluthulelo zokusebenzisa isu elisebenzayo le-SEO. Sizokufundisa amasu ahlukene nezindlela ezihamba phambili zokuthuthukisa isayithi lakho ngezinjini zokusesha, kanye namathuluzi onawo okulinganisa nokuqapha imiphumela yesu lakho.

Uzothola ukuthi usebenza kanjani ezintweni zobuchwepheshe zesayithi lakho, okuqukethwe kwayo kanye nokuduma kwayo ukuze uthuthukise ireferensi yakho yemvelo. Sizophinde sikunikeze amathiphu okulandela amathrendi nama-algorithms enjini yokusesha

Izinzuzo ze-SEO zebhizinisi lakho

I-SEO inezinzuzo eziningi zezinkampani ezifisa ukuthuthukisa ukubonakala kwazo ku-inthanethi futhi zihehe amakhasimende amasha. Nazi ezinye izibonelo zezinzuzo ongazilindela kuqhinga lakho le-SEO:

  • Ukwenyuka kwethrafikhi yezinto eziphilayo: Ngokulungiselela isayithi lakho izinjini zokusesha, ungathemba ukuklelisa phezulu emiphumeleni yosesho futhi uhehe izivakashi ezintsha kusayithi lakho.
  • Ikhwalithi engcono yethrafikhi: Izivakashi ezivela ekusesheni kwezinto eziphilayo ngokuvamile zifaneleka kakhudlwana futhi zingase zithathe isinyathelo (ukuthenga, ukubhalisa, njll.) kusayithi lakho.
  • I-ROI ephezulu: Ngokungafani nemikhankaso yokukhangisa ekhokhelwayo, i-SEO ikuvumela ukuthi uzuze imbuyiselo yesikhathi eside ekutshalweni kwezimali, ngaphandle kwezindleko ezengeziwe uma isayithi lakho selilungiselelwe.
  • Ulwazi lomsebenzisi oluthuthukisiwe: ngokunikeza okuqukethwe okuyikhwalithi nokusebenza ngokusebenziseka kwesayithi lakho, ungathuthukisa ulwazi lwabavakashi bakho futhi wehlise izinga lokugxuma.
  • Ukuthuthukisa ulwazi lomkhiqizo wakho: Ngokuklelisa kahle emiphumeleni yosesho, ungathuthukisa ukuqwashisa komkhiqizo wakho futhi wandise ukwethembeka kwakho emehlweni amathemba akho kanye namakhasimende.