Hoob no, tsim los ntawm Justin Seeley thiab hloov kho rau koj los ntawm Pierre Ruiz, lub hom phiaj los txuas qhov sib txawv ntawm txoj kev xav thiab kev xyaum thaum nws los tsim cov ntaub ntawv sib txuas lus. Qhov kev cob qhia video pub dawb no yog rau txhua tus neeg uas xav kawm tsim cov ntaub ntawv zoo nkauj thiab ua tiav lawv cov hom phiaj kev sib txuas lus. Cov tub ntxhais kawm yuav xub qhia txog cov cuab yeej ua haujlwm thiab tom qab ntawd rau cov ntsiab lus xws li kev tsim duab nraaj, kev sau ntawv, xim thiab cov neeg siv khoom xav tau. Tom qab ntawd lawv yuav kawm siv cov khoos phis tawj nrov xws li Photoshop, Illustrator thiab InDesign. Thaum kawg ntawm chav kawm, koj yuav muaj txhua yam kev txawj ntse uas xav tau los tsim, kho thiab tshaj tawm tag nrho koj cov tswv yim.
Graphic tsim thiab luam ntawv
Cov ntaub ntawv lag luam
Ib yam khoom lag luam ntawm cov duab kos duab yog daim ntawv qhia kev lag luam. Txawm hais tias muaj kev sib kis ntawm cov thev naus laus zis hauv kev sib txuas lus hauv kev lag luam, cov ntawv luam tawm xws li cov ntawv muag muag khaws lawv qhov tseem ceeb.
Cov ntawv qhia yog ib qho tseem ceeb heev rau kev tsim lub tuam txhab. Lawv kuj yog cov qhia kev nthuav qhia uas qhia txog cov khoom thiab cov kev pabcuam. Nws yog ib qho tseem ceeb uas yuav tsum tau them sai sai rau qhov tsim ntawm daim ntawv qhia, vim tias nws tuaj yeem pab ua kom lub tuam txhab sib txawv ntawm nws cov neeg sib tw.
Thawj qhov koj yuav tsum tau them sai sai rau thaum tsim ib daim ntawv qhia yog nws qhov pom kev. Nws yuav tsum lob lub hom phiaj ntawm cov neeg tuaj saib thiab ntxias lawv kom nyeem cov ntsiab lus.
Cov khoom thiab daim ntawv
Txawm li cas los xij, cov ntsiab lus ib txwm yog qhov tseem ceeb tshaj plaws, thiab daim ntawv qhia zoo uas tsis muaj cov ntsiab lus thiab cov ntawv tsis muaj ntsiab lus tsis muaj txiaj ntsig. Yog li ntawd, nws yog ib qho tseem ceeb uas yuav tau xyuam xim rau cov ntawv nyeem thiab cov qauv.
Lub leitmotif ntawm ib daim ntawv qhia kev lag luam yuav tsum yog lo lus creativity. Qhov kev muaj tswv yim no yuav tsum tau txais kev txhawb nqa los ntawm cov ntsiab lus zoo. Lub hom phiaj yog ua kom cov ntsiab lus nthuav thiab koom nrog.
Nco ntsoov tias pads yog qhov ruaj khov heev. Cov tuam txhab feem ntau siv tib lub ntxig rau ntau xyoo. Yog li koj yuav tsum xyuas kom meej tias cov ntsiab lus thiab cov qauv tsim tsis yog outdated tom qab ib xyoos.
Txhua daim ntawv qhia yuav tsum yog qhov tshwj xeeb kom paub qhov txawv ntawm koj txoj kev lag luam los ntawm lwm tus, tab sis muaj qee cov ntsiab lus uas daim ntawv qhia zoo yuav tsum muaj. Ua ntej, koj yuav tsum muaj lub ntsej muag pom thiab lub logo. Tib yam mus rau cov ntaub ntawv yooj yim (tus xov tooj, e-mail chaw nyob, lub vev xaib, thiab lwm yam). Nws mus yam tsis tau hais tias koj yuav tsum nthuav tawm cov khoom thiab cov kev pabcuam uas muab los ntawm koj lub tuam txhab.
Cov ntsiab lus ntawm daim ntawv qhia yuav tsum meej thiab txaus siab nyeem ntau dua li qhov kev sib tw. Siv cov lus yooj yooj yim thiab kab lus luv luv thaum sau ntawv. Yuav tsum tsis txhob muaj ntau cov xim tseem ceeb, ob lossis peb xim txaus. Xav txog ntxiv cov duab kos lossis duab los piav qhia qee cov ntsiab lus. Cov font tuaj yeem yog ib qho. Tab sis tsis txhob hnov qab txog cov txheej txheem ntawm kev nyeem ntawv.
Nplooj ntawv
Cov ntawv tshaj tawm zoo ib yam li cov ntawv tshaj tawm kev lag luam, vim lawv lub hom phiaj yog tib yam. Cov lus qhia saum toj no kuj siv rau qhov nruab nrab no. Txawm li cas los xij, lawv txawv ntawm cov lus tshaj tawm hauv qee qhov subtleties, uas tam sim no peb yuav tsom mus rau.
Prospectuses, tseem hu ua flyers lossis tracts, yog kev tshaj tawm xov xwm luam tawm ntawm daim ntawv, ib yam li daim ntawv qhia. Txawm li cas los xij, hom ntawv txawv. Flyers feem ntau muaj ib daim ntawv ntawm cov ntawv luam tawm ntawm ob sab thiab nthuav tawm.
Lawv kuj txawv ntawm cov ntaub qhwv hauv qhov uas lawv tau tsim los siv rau lub sijhawm luv. Cov ntawv tshaj tawm feem ntau yog tsim los txhawb ib qho kev tshwm sim, xws li kev hais kwv txhiaj, kev ncaj ncees, lossis qhib tsev, thiab muag tawm hauv lub lis piam.
Tsis tas li ntawd, tsis yog txhua daim ntawv tshaj tawm zoo ib yam nyob ntawm qhov xwm txheej lossis cov khoom. Cov ntawv tshaj tawm tau muab faib rau ib pab pawg neeg tshwj xeeb, tab sis feem ntau rau cov neeg tuaj saib dav dua. Thaum daim ntawv tshaj tawm kev lag luam, nws tsis hloov ntau zaus.
Nyob ntawm txoj kev ntawm kev faib khoom, kev saib xyuas yuav tsum tau them rau kev luam ntawv thiab tsim cov ntawv tshaj tawm. Yog hais tias lawv yog lub teeb dhau los txuas rau lub tsheb cua, lawv tuaj yeem cuam tshuam los ntawm cov cua, thiab cov khoom siv qis qis no zoo li "pheej yig" thiab tsis nyiam cov lus ceeb toom. Ntawm qhov tod tes, UV txheej lossis lamination tuaj yeem ua rau cov ntaub ntawv ntau yam, tab sis kim dua.
Cov ntawv teev khoom thiab daim ntawv qhia
Cov nplooj ntawv los yog cov khoom lag luam daim ntawv qhia yog hom nrov tshaj plaws ntawm kev tshaj tawm kev sib txuas lus. Lawv kuj muaj ntau yam ntau yam, vim lawv tso cai rau koj los nthuav qhia cov khoom lossis kev pabcuam hauv kev nthuav dav.
Txhawm rau tsim kom muaj kev vam meej flyer, nws yog ib qho tseem ceeb uas yuav tau ua hauj lwm methodically.
Ua ntej, txhais lub hom phiaj ntawm kev sib txuas lus. Qhov no yuav tsum tsis yog tsuas yog lub hom phiaj cov neeg tuaj saib rau cov ntawv tshaj tawm, tab sis kuj yog vim li cas cov ntawv tshaj tawm raug tsim thiab lub neej voj voog ntawm cov ntawv tshaj tawm.
Tam sim no nws yog nyob ntawm koj sau cov ntsiab lus. Siv ib tug nuv uas yuav tuav tus nyeem ntawv. Txhawm rau kom tsis txhob qaug zog, tsom rau cov lus tseem ceeb, cov ntaub ntawv tseem ceeb ntawm koj cov khoom lossis kev pabcuam, thiab qhov tseem ceeb tshaj plaws, qhov koj muab rau koj cov neeg siv khoom.
Tom qab ntawd, koj tuaj yeem pib crafting koj cov lus muag. Tsuas yog xaiv hom, xim thiab font. Kev zoo nkauj ntawm daim ntawv qhia yog qhov tseem ceeb heev, vim nws qhia txog tag nrho cov duab thiab lub tswv yim ntawm koj txoj kev lag luam. Yog li ntawd, koj yuav tsum tsim lossis ua raws li cov duab kos duab hauv kev quab yuam.
Cov kauj ruam kawg yog luam ntawv. Qhov yooj yim tshaj plaws thiab qhov kev xaiv zoo tshaj plaws yog xaj daim ntawv luam tawm los ntawm cov kws tshaj lij. Lawv yuav qhia koj txog qhov kev daws teeb meem zoo tshaj plaws. Siv lub sijhawm los tham txog kev luam ntawv thiab kev xaiv tiav uas zoo tshaj plaws rau koj hom.
Txuas ntxiv nyeem tsab xov xwm ntawm qhov chaw qub →
