Kolu qeqesho lukaGoogle, funda ukuba izixhobo ezifana nemidiya yoluntu, ividiyo, kunye nokuthengiswa komxholo kunokunceda amashishini akhulise ukubonakala kwawo kwi-intanethi kwaye akhulise isiseko sabathengi. Ikhonkco kwiimodyuli ezahlukeneyo kanye emva kwenqaku.
Umxholo ophononongwe kwimodyuli yoku-1 yoqeqesho lukaGoogle: Zeziphi iinethiwekhi zentlalo ekufuneka zisetyenziswe yinkampani yakho?
Imidiya yoluntu ibe yinxalenye yomgaqo-nkqubo wonxibelelwano olusebenzayo. Kodwa zininzi kakhulu, Twitter, Facebook, LinkedIn, ukuba akukho lula ukwenza isigqibo. Yeyiphi inethiwekhi yokuncokola ekufuneka ishishini lakho liyikhethe?
Usenokungabi nabasebenzi abaneleyo kunye nemali yokunxibelelana ngokufanelekileyo kuzo zonke iinethiwekhi zentlalo. Ukuba udala iiakhawunti ezininzi kakhulu, ubeka umngcipheko wokunganikeli ngqalelo eyaneleyo kwiakhawunti nganye, enokuthi ibe nemveliso.
Yeyiphi inethiwekhi onokuyikhetha? Ukuba ucinga ukuba i-Facebook yeyona ndawo idumileyo kwaye wonke umntu uyayisebenzisa, awulunganga. Inethiwekhi yentlalo nganye ineempawu zayo ekufuneka zithathelwe ingqalelo ukuze ufumane eyona ilungileyo kwishishini lakho.
Inkcazo kunye nokuba luncedo kweenethiwekhi ezahlukeneyo zoluntu
nge Facebook umntu unokwenza amaqela kwaye ameme abanye abasebenzisi kula maqela. Abathathi-nxaxheba banokunxibelelana nge-imeyile kwaye babelane ngolwazi lwemultimedia.
Umzekelo, abasebenzisi banokufumana uluhlu lwabahlobo, uluhlu lwabahlobo, uluhlu lwenethiwekhi umsebenzisi kunye nezihlobo zabasebenzisi, uluhlu lwamaqela umsebenzisi angowalo, ibhlokhi yeefoto ezidityaniswe kwiprofayile yomsebenzisi kunye ne "udonga" apho abahlobo bomsebenzisi banokushiya imiyalezo ebhaliweyo umsebenzisi anokuphendula kuyo.
I-Facebook ayisetyenziselwa ukwabelana ngolwazi olubalulekileyo, kodwa ukuhlala uqhagamshelana nomntu kwaye ubonise ukuba unenkathalo ngaye. Abanye abantu basebenzisa i-Facebook ukuvakalisa iziganeko ezibalulekileyo kwaye balinde impendulo kubahlobo babo, kodwa abaninzi abantu basebenzise nje ukuhlala beqhagamshelana.
Ukuba eli nqaku libonakala lilide kuwe, bhekisa kuqeqesho lukaGoogle. Ikhonkco inikezelwa ngokukhawuleza emva kwenqaku. Isimahla, kodwa isahlala iiyure ezintathu.
Izinto eziluncedo kuFacebook
Kwi-Facebook, amashishini anokudala iintlobo ze-11 zemikhankaso yokukhangisa, ukusuka ekubonakaleni (umzekelo, ukwenza izithuba zakho zivelele kwaye zibambe ingqalelo yabantu abasondeleyo kwishishini lakho) kumsebenzi (umzekelo, ukutsala abantu kwizibonelelo zakho kunye nokwandisa. utshintsho kwiwebhusayithi yakho).
Ukongeza kulo mnikelo ubanzi, iibrendi ziyakwazi ukubonisa iintengiso kubaphulaphuli abafanelekileyo, njengabathengi abachithe imali eninzi kwiinyanga ezili-12 ezidlulileyo okanye abathengi abandwendwele iphepha lokuphuma lendawo yakho. , kodwa abenzanga thenga okwangoku.
Izinto ezintsha kwiintengiso kwi-Facebook ziqhutywa ziifomathi zokuyila. Sicinga ngee-carousels ezibonisa imifanekiso emi-2 ukuya kwemi-5 okanye iividiyo ngaxeshanye.
Ngokumalunga nokusebenza kakuhle, i-Facebook ngokubanzi inikezela ngamaxabiso aphantsi kakhulu kwiintengiso zentlalo, nangona xa kuthelekiswa neGoogle Adwords. Inethiwekhi yoluntu ikwavuza iinkampani ezinomgangatho weentengiso ezitsala abasebenzisi ngokuncipha ngenxa yokucofa okuhlawuliswayo.
Kunye noFacebook, iTwitter yeyona nethiwekhi igqwesileyo. Inani labantu abakuTwitter kwihlabathi liphela alinakulinganiswa. Ngaphandle kwento yokuba yadalwa ngaphezulu kweminyaka elishumi eyadlulayo, ihlala yenye yezona ndawo zidumileyo kwaye itsala amawakawaka abasebenzisi abatsha yonke imihla. Ngaphezulu kwenkonzo yokuhanjiswa komxholo, lunxibelelwano phakathi kwezigidi zabantu abalandelanayo. Indawo ifumaneka kwizixhobo ezahlukeneyo, kubandakanya iikhompyuter, iitafile kunye nee-smartphones.
Ngokusebenza
Twitter luthungelwano olufikelelo lusimahla kwaye luvumela ufikelelo kwizixhobo ezininzi. Ngokungafaniyo nezinye iinethiwekhi zentlalo zehlabathi ezifana ne-LinkedIn, Instagram, kunye ne-Facebook, i-Twitter ivulelekile kuye wonke umntu ngokuzenzekelayo. Oku kuthetha ukuba nabani na unokufumana kwaye ajonge iiposti zakho ngaphandle kokubhalisa. Ukwenza igalelo kwincoko, konke okufuneka ukwenze kukusebenzisa ii-hashtag (#). IiHashtag (#) zisetyenziswa ngokudityaniswa namagama angundoqo anxulumene nezihloko kunye neencoko ezinomdla kuwe.
Nje ukuba ubhalise, uya kunikwa ukwenziwa kweprofayile yakho. Ungasebenzisa kwakhona i-Twitter ukwakha uluntu lwabaxhasi be-brand yakho kunye nokukhuthaza iinkonzo zakho kunye neemveliso. Unokwandisa ukubonakala kwakho kwi-intanethi kunye nobukho ngokukhawuleza kakhulu. Ngokukodwa ukuba unxulumanisa indawo yakho enokwenzeka okanye ibhlog ngeakhawunti ye-twitter.
Izibonelelo ze-Twitter kwishishini lakho
Abanye bathi i-Twitter yeyona nethiwekhi ilungileyo ye-microblogging. Nangona kunjalo, ikwasisixhobo esikhulu sonxibelelwano kwizicwangciso ezininzi zoshishino. Ungathumela abalandeli bakho imiyalezo emifutshane equlethe amakhonkco, iifoto kunye neevidiyo. I-Twitter yenye yezona intanethi zentlalo ezikhawulezayo ukuthumela imiyalezo kunye nee-retweets.
Sebenzisa ubunyani be-Twitter.
I-Twitter ikunika inkululeko yokuthetha kwaye usasaze iingcinga zakho.
Inani labalinganiswa lilinganiselwe, ngoko ligcine lifutshane kwaye lilula. Yenza uninzi lwayo: Thumela amakhonkco amaninzi, ii-hashtag, imifanekiso kunye neevidiyo njengoko unako (kwimizuzwana engama-30).
Ukuba uthumela umxholo onomdla kwaye uhamba ngentsholongwane, unokufumana abalandeli abaninzi.
Ukuba uyayithanda, yithumele kwakhona. Khumbula, nangona kunjalo, ungaze ugcwalise abalandeli bakho ngemiyalezo. Ii-tweets ezininzi ezingakhathaliyo zinokubuyisela umva ngokukhawuleza.
I-Twitter inokukunceda ukuba ufumane abalandeli abaninzi kwi-intanethi. Inokukunceda ukutsala abathengi abatsha kwiimveliso zakho.
Akukho xesha lokufunda konke oku, ndibeka kuwe uqeqesho lukaGoogle oluya kukumangalisa ngokuqinisekileyo. Sibonane emva kwenqaku lekhonkco.
LinkedIn yinethiwekhi yoluntu esekelwe kubuchwephesha.
Inethiwekhi yeflegi yabaqeshwa, abaqeqeshwayo kunye nabafuna umsebenzi kuzo zonke iindidi zamasimi. I-LinkedIn ikunika ithuba lokuzibonakalisa njengengcali.
Izibonelelo ze-LinkedIn kulwandiso lwakho
Ngokwenza iprofayili yobuchwephesha okanye iphepha lenkampani kwi-LinkedIn, unokwandisa ukubonakala kwakho kwaye uphucule indawo yakho yendalo kwiinjini zokukhangela ezifana neGoogle, ukutsala abathengi abanokubakho, ukomeleza isazisi sakho sedijithali kwaye utsale italente enokubakho kwinkampani yakho.
Ukutsala umdla kunye nokuvelisa umdla, kubalulekile ukuchaza umsebenzi wakho, iinjongo okanye iinjongo kwiprofayile yakho yobuqu. I-biography yakho kufuneka ibe mfutshane, kodwa icace kwaye ichaze ukuba ungubani kwaye wenza ntoni. Iprofayile yakho kufuneka inabantu abaninzi, njengoko izifundo ezininzi zibonisa ukuba ungamathuba angama-40 amathuba amatsha ukuba uthumela ulwazi oluninzi.
Unokusebenzisa eli qonga ukuthumela kunye nokwabelana ngeendaba okanye amanqaku. Eli lithuba lakho lokuba yingcaphephe eyaziwayo kwindawo yakho. Iwebhusayithi yenkampani ikwayinxalenye ebalulekileyo yonxibelelwano nabasebenzi, abatyali-mali kunye nabathengi. Bonke abasebenzi bakho abangabasebenzisi be-LinkedIn banokuzifumana bephantsi kophahla olunye kwaye banyuse ukubonakala kwenkampani yakho. Ungathumela izibonelelo zomsebenzi kunye nolwazi malunga neemveliso okanye iinkonzo zakho. Yazi ukuba i-50% yabathengi be-B2B basebenzisa imidiya yoluntu ukwenza izigqibo zokuthenga.
Yabelana ngenethiwekhi yakho kunye nolwazi kunye neqela lakho.
Enye yeenzuzo eziphambili ze-LinkedIn koosomashishini kunye namashishini linani elipheleleyo lonxibelelwano onokuthi ulwenze kunye noogxa bakho, abathengi, okanye amaqabane. Usebenzisa icandelo leqela, unokuhlanganisa abantu ekuhlaleni, uxoxe kwaye wabelane ngolwazi malunga nentsingiselo yemarike kunye nophuhliso, ukwakha ubudlelwane beshishini, kwaye unike ulwazi ngezihloko ezithile. Ngokudala iqela elizinikele kwishishini lakho okanye umsebenzi kwaye umeme abathathi-nxaxheba ukuba baxoxe okanye baphawule, unokuvelisa umdla kwaye wabelane ngolwazi lwakho. Baza kufuna ukwazi ngakumbi kwaye mhlawumbi bathenge iinkonzo okanye iimveliso zakho.
YouTube
IYouTube yiwebhusayithi kunye nesicelo esiphathwayo apho abasebenzisi banokubukela kwaye bakhuphele iividiyo. UYouTube yeyona nkonzo inkulu yosasazo kwihlabathi. Ubulungu busimahla, nto leyo ekhulisa kakhulu ukuthandwa kwesiza.
Kukho iinkonzo ezihlawulwayo zababhalisi kunye nezinye ezivumela ukusasazwa kwevidiyo okungenamkhawulo. Yinjini yokukhangela yokwenyani enebar yokukhangela apho unokukhangela khona iintlobo ezahlukeneyo zomxholo wevidiyo: iingoma, iindaba, iimuvi, iifilimu, amaxwebhu, uthotho lweTV, iikhathuni, izikhokelo, izifundo.
Ngubani uYouTube?
Konke kuxhomekeke kwinjongo yakho. Kwizigidi zabasebenzisi, iYouTube yiwebhusayithi efundisayo neyonwabisayo. Banokubukela iindaba, imozulu, iividiyo zeziganeko ezinkulu wonke umntu athetha ngazo, inkcazo yebhola ekhatywayo, iimuvi okanye amaxwebhu. Kwezinye iividiyo ezihlekisayo, abantu abangafundanga bathetha ngobomi babo kunye namava abo. Zombini amagcisa professional kunye non-professional usebenzisa YouTube ngeenjongo zokuthengisa ukufikelela kubaphulaphuli abaninzi kunye nokutsala umdla.
Iinzuzo zeYouTube
IYouTube liqonga elivumela iinkampani ezinqwenela ukwenza umxholo wevidiyo. Ukudala iphepha leYouTube yinkqubo ende yokwakha uluntu kunye nabaphulaphuli. Aba baphulaphuli abanomdla kuphela kwizinto onokuzinikezela, kodwa nakwi-brand yakho. Into yokuqala ekufuneka uyenzile kukwakha abalandeli abathembekileyo.
Unokusebenzisa isitishi sikaYouTube ukubonisa ubuchule bakho. Ungapapasha iividiyo zoqeqesho kwiimveliso zakho, ubuchule bakho. Imfuno yezifundo yonyuka ngama-70% ngonyaka.
Imboniselo yokwenyani ivumela abathengisi ukuba bapapashe ngokufikelelekayo. Unokujonga amanani eYouTube kwaye uphucule umxholo wakho ukuze wanelise abaphulaphuli bakho.
Uphuhliso lwababhalisi bakho
Ividiyo yeyona ndlela inomtsalane kubasebenzisi be-Intanethi kwaye inomtsalane kwabancinci nabadala ngokufanayo. IYouTube ikuvumela ukuba ufikelele kubaphulaphuli abancinci. Ngokutsho kohlolisiso lwakutshanje, abantu abaselula babukela umlinganiselo wemizuzu engama-40 ngosuku kwizixhobo zabo eziphathwayo. Eli nani linyuka minyaka le. Xa ufikelela kubaphulaphuli abancinci, wandisa indawo yakho kwaye banokuba ngoonozakuzaku bophawu ngokwabelana ngeevidiyo zakho.
Ukuphucula injini yokukhangela
IYouTube ikwayinjini yokukhangela enokuthi naliphi na ishishini lingasebenzisa iwebhusayithi yabo kunye nemidiya yoluntu ukunyusa ukubonakala kwabo kunye nokugcwala. Ngokwenza kunye nokukhulisa eyakho iphepha leYouTube, unokuphucula kakhulu i-SEO yakho kwaye ubeke phezulu kuGoogle.
Iqonga likwabonelela ngoluhlu lwezixhobo ezinokusetyenziswa ngamashishini ukwandisa itrafikhi yawo ngokusebenzisa amakhonkco endalo. Amashishini anokongeza i-hashtag kunye namagama angundoqo kwiividiyo zabo ezidibanisa ngokuthe ngqo kwiinjini zokukhangela. Banokongeza awabo amagama angundoqo kwinkcazo yevidiyo.
Izitishi zikaYouTube ziye zaba yinxalenye yesicwangciso senkampani yethu yokuthengisa ividiyo. Impumelelo yokwenyani ekusasazweni kwevidiyo, kodwa iziteshi zeYouTube zifuna isicwangciso esithile sokufikelela kubaphulaphuli ekujoliswe kubo.
Usenokuba ukhe weva ngayo, kodwa usenokuba uyazibuza ukuba yenzelwe ntoni Instagram. Sisicelo se-smartphone esisebenza kwi-iOS, i-Android kunye nezixhobo zeFowuni zeWindows.
Yintoni i-Instagram? Okokuqala, inkcazo emfutshane yesixhobo. Yinethiwekhi yokuncokola, yenye yezona zinkulu ehlabathini. Okwangoku inabasebenzisi abangaphezu kwezigidi ezingama-700.
Ifumaneka ngeelwimi ezingama-25, kuquka isiFrentshi, isiNgesi, iSpanish, isiPhuthukezi, isiJamani nesiTaliyane, kwakunye nesiTshayina, isiJapan nesiKorea. Yinethiwekhi yokwabelana ngefoto kunye nevidiyo. I-app, eyasungulwa ngo-2010, iye yakhula ngokuthe ngcembe kwaye yabizwa ngokuba yi-Apple's App of the Year ngo-2011.
Makhe sijonge eyona njongo ye-Instagram
Yinethiwekhi yoluntu apho unokwabelana ngeefoto kunye neevidiyo ezimfutshane (umzuzu omnye), nto leyo intle, kodwa yeyantoni kanye kanye i-Instagram? Amandla ayo kunye nenzuzo ixhomekeke kumgangatho wezihluzo ezinikezelayo. Ukusetyenziswa kwayo kulula kakhulu: thatha ifoto, sebenzisa isihluzo kwaye usilayishe.
Kodwa umahluko ophambili ulele kumgangatho ongazange ubonwe ngaphambili wezihlungi zayo. Zininzi ii -apps ezenza kube lula ukusebenzisa izihluzi, kodwa akukho nanye kuzo inokuthelekisa ne-Instagram. Ngokucofa nje okumbalwa, ifoto eqhelekileyo ijika ibe ngumsebenzi wobugcisa.
Ziziphi izibonelelo ze-Instagram kumashishini?
I-Instagram yenza kube lula kuwe ukufikelela kubaphulaphuli ojolise kubo kunamanye amaqonga eendaba ezentlalo. Ikwabonelela ngamathuba amaninzi okukhuthaza iimveliso okanye iinkonzo zakho. Nangona kunjalo, kulumkele ukuyigqithisa, njengoko inokuthi ivale umfanekiso wakho. Kubalulekile ke ngoko ukwenza isicwangciso sokuthengisa esibandakanya imifanekiso ofuna ukuyenza kwishishini lakho kwi-Instagram.
Unokuqala ngeposi ebandakanya ifoto okanye ividiyo kunye nenkcazo emfutshane (engekho ngaphezu komzuzu). Ungabandakanya indawo yakho kumyalezo, oluncedo kakhulu kwiziganeko zasekuhlaleni. Ukubalisa amabali yenye imeko ebalulekileyo yokusetyenziswa. Yifomathi emfutshane kunye ne-ephemeral enyamalala emva kweeyure ezingama-24. Kumalunga nokwenza ibali (njengoko igama licebisa) kuthotho lweefoto kunye neevidiyo. Amabali akwavumela ukwabelana okungaphezulu okuzenzekelayo; umzekelo, unokwabelana ngasemva-kwi-scenes ulwazi malunga nesiganeko ukwakha ubudlelwane obusondeleyo kunye noluntu lwakho.
Le fomati iyathandwa kuba inokufikelela ngokubanzi kunolwazi lwemveli. I-Instagram ikwabonelela ngenqaku lokusasaza bukhoma. Yindlela entle yokugcina ababukeli benolwazi kwaye uphucule unxibelelwano. Olunye uncedo olukhulu lwe-Instagram kumashishini kukuba banokukhuthaza ngokuthe ngqo iimveliso zabo ngokuthenga izithuba ezixhasiweyo okanye ngokusebenzisana nabaphembeleli kweli qonga.
Ukusukela ngo-2018, unokongeza uluhlu lweemveliso kwiiposti zakho ze-Instagram: abasebenzisi baya kuthunyelwa kwiwebhusayithi yakho apho banokuthenga lula iimveliso zakho.
Twilley
Twilley yinjini yokukhangela ebonwayo apho unokufumana khona imibono yeresiphi, inkuthazo yasekhaya, iifoto kunye nokunye.
Kukho iibhiliyoni zeembono kwiPinterest, ngoko unokuhlala ufumana ukuphefumlelwa. Xa ufumana ingcebiso oyithandayo, ungayigcina kwiibhodi zezaziso ukwenza kube lula ukuqokelela kunye nokucwangcisa izimvo. Unokuzikhonkxa izimvo zakho kwaye wabelane ngazo nabanye abasebenzisi bePinterest.
Bhrawuza iPinterest kwiphepha layo
Kwiphepha lasekhaya, unokukhangela izikhonkwane, abasebenzisi, kunye namashishini onokuba nomdla kuwo ngokusekwe kwizithuba zamva nje. Uyaboniswa naziphi na izikhonkwane, abasebenzisi, okanye iiforam ozijoyinileyo.
Unokukhangela izikhonkwane ngokuchwetheza amagama angundoqo kwibha yokukhangela. Umzekelo, ukuba uchwetheza igama elithi "usuku lokuzalwa" kwibhokisi yokukhangela, unokufumana imihombiso, iiresiphi zetheko, kunye nemibono yesipho.
Khangela izimvo
Sebenzisa ibha yokukhangela ukufumana izimvo, abantu kunye neendlela. Phendla ngomxholo okanye ufumane eyakho. Kwiphepha lokukhangela, cofa u-"Profiles" ukufumana abadali, abantu, kunye neempawu ozifunayo. Sebenzisa ikhamera ukukhangela iifoto ezifanelekileyo kwaye unciphise iziphumo zakho ngethoni yesikhumba okanye uhlobo lweenwele.
Izibonelelo zePinterest kwishishini lakho
Ngo-2020, iPinterest igqithise izigidi ezingama-400 zabasebenzisi benyanga kwihlabathi liphela, ukonyuka nge-39% kunyaka nje omnye. Ifikelele kuTwitter ngabasebenzisi abazizigidi ezingama-326.
Olu hlumo luqhutywa ngababhalisi abatsha abanjengama-millennials (25-35) kunye neGen Z (phantsi kwe-25), ekhule nge-36% kunye ne-50% ngokulandelanayo kunyaka odlulileyo.
Omnye umkhwa obalulekileyo kukukhula komdla wamadoda kwiindawo ebezigcinelwe abasetyhini ngaphambili. Ngelixa abasetyhini besamele i-70% yabasebenzisi, amadoda liqela lesibini ngobukhulu (48%).
Uyaqonda ukuba kutheni i-Pinterest ingumthombo wangempela wamathuba, ngakumbi kwi-start-ups ekhokelwa ngabasetyhini.
Kodwa nokuba uthengisa iinkonzo ze-B2B okanye ishishini lakho lijoliswe emadodeni, musa ukoyika iPinterest - ungayisebenzisa!
Nantsi enye idatha evela kuphononongo luka-2017 lwePinterest ukukukholisa:
-I-78% yabasebenzisi bafumana umxholo wePinterest uluncedo;
- I-72% yabaphenduli bathi iqonga libanika imibono yokuthenga, nangona okwangoku bengakhange bakhangele into ethile.
– i-90% ithe yabanceda kwizigqibo zabo zokuthenga;
- I-66% yabantu bathenge imveliso okanye inkonzo emva kokubona umxholo wentsholongwane.
Enye indawo yokubonakalisa uphawu lwakho
Nangona i-Pinterest ineempawu ezinokukunceda uthengise iimveliso zakho, kufuneka ukhumbule ukuba i-Pinterest luqhagamshelwano lwakho lokuqala kunye nabathengi abangaziyo okwangoku.
Ke ngoko, kuya kufuneka uqale ngokuzibandakanya kunye nomxholo onomdla obalisa ibali lakho okanye elophawu lwakho.
-Yenza uluhlu lweemveliso kwiwebhusayithi yakho: zibonise kubasebenzisi be-Intanethi kwiphepha elinye. Ngokwendalo, uya kufuna ukubandakanya iifoto zemveliso kunye namakhonkco kwiinkcazo zabo. Yongeza amakhonkco kwiimveliso ukuze abasebenzisi bazigcine eludongeni lwabo okanye bazithenge.
Nje ukuba wenze isigqibo ngomxholo ofuna ukuwupapasha, eyona nto ibalulekileyo kukuhlanganisa izikhonkwane kwiiphaneli zemixholo. Oku kuya kukuvumela ukuba ubonise ingqokelela entsha kunye neemveliso ezintsha kwaye kuya kwenza ukukhangela ukukhangela kumanzi ngakumbi kumathuba akho.
Yandisa ukubonakala kweshishini lakho ngomgangatho
I-Pinterest inokukunceda ukuba wakhe ulwazi lwe-brand, ukutsala abasebenzisi kwaye ngoko ke ukwandisa i-traffic kwiwebhusayithi yakho.
Izikhonkwane zabelwa ngomyinge wamaxesha e-100 ngokuphindaphindiweyo kunezithuba ze-Twitter, kwaye ubomi babo buhlala ngamaxesha angama-1 ubude kunezithuba ze-Facebook.
I-Pinterest yahlukile kwezinye iinethiwekhi zentlalo: impumelelo yayo ayixhomekeke kwinani labalandeli.
Iqonga lisebenza njengenjini yokukhangela, ngoko ke nokuba unenani elincinci labalandeli, umxholo wakho unokufikelela kubaphulaphuli abaninzi.
Thumela rhoqo imifanekiso enomtsalane kwaye ulungise izihloko zeposi kunye neenkcazo ukuze kube lula ukuba abasebenzisi bafumane.
Njengokukhangela kukaGoogle, iPinterest idinga amagama angundoqo afanelekileyo ukwenza umxholo wakho ulungele ukukhangela kwaye ubonise kwiziphumo zokukhangela. Oku kwandisa ukubonakala kwephepha lakho elidibeneyo kwaye likhuthaza ukubandakanya (ukuchofoza, izabelo, izikhonkwane, njl.).
Qinisekisa ukubandakanya ikhonkco kwiwebhusayithi yakho okanye uluhlu lwemveliso kumfanekiso ngamnye ukuqhuba iindwendwe kwivenkile yakho.
ngene
ngene sisicelo esiphathwayo esiphuhliswe ngo-2011 esikuvumela ukuba uthumele imiyalezo emifutshane ukuya kuthi ga kwimizuzwana eyi-10, edla ngokukhatshwa yifoto okanye ividiyo. Yintoni eyenza i-Snapchat ihluke kwezinye iisayithi zenethiwekhi yoluntu kukuba umxholo unyamalala ngoko nangoko xa ujongwa.
Njengoko u-Evan Spiegel, omnye wabadali besicelo, uchaza, i-Snapchat yenzelwe ukunciphisa uxinzelelo olubangelwa zizithuba ezihlala zigcinwe kwezinye iinethiwekhi zentlalo ezifana ne-Facebook. Ke ngoko, umxholo othunyelwe kwiqonga kufuneka ube yinyani kwaye ungajongi ukugqibelela okanye ubuhle.
Ulwimi lwe-Snapchat
Snap: Eli gama libhekisa kuwo nawuphi na umyalezo oqulethe umbhalo, iifoto okanye ividiyo etshatyalaliswa ngokuzenzekelayo xa ijongwe ngumamkeli.
Amabali e-Snap: Ngokungafaniyo kwenye indawo, amabali e-Snap afumaneka kuphela kwiiyure ezingama-24 kwaye umamkeli unokuwajonga amaxesha amaninzi njengoko enqwenela.
Ncokola: Ungathumela iifoto, iividiyo okanye umbhalo ngqo kumhlobo wakho. Umxholo ubonakala kuphela kuloo mntu. Yonke imixholo (kubandakanywa nemiyalezo ebhaliweyo) ethunyelwe kwincoko iyanyamalala kwi-Snapchat ngoko nangoko emva kokuthumela okanye kwiiyure ezingama-24 kamva, kuxhomekeke kwiisetingi zakho.
Ukukhanya: Eli candelo lidibanisa owona mxholo woluntu ubalaseleyo owenziwe ngabasebenzisi be-Snap. Iividiyo eziposiweyo akufuneki zibe ngaphezu kwemizuzwana engama-60, ehlangabezana neemfuno ze-Snap Inc.
Iinzuzo ze-Snapchat
I-Snapchat yinethiwekhi yoluntu enabasebenzisi abasebenzayo abamalunga nezigidi ezingama-82 kwihlabathi liphela. Usetyenziso luvumela abasebenzisi ukuba babelane ngeefoto kunye neevidiyo kangangexesha elithile, emva koko umxholo ucinywa ngoko nangoko. I-Snapchat isetyenziswa ziinkampani ezininzi, kodwa yintoni eyona njongo yayo?
Yazisa ishishini lakho kwaye ufikelele kubaphulaphuli ojolise kubo
I-Snapchat ijolise ikakhulu kubantu abatsha abaphakathi kweminyaka eyi-13 kunye ne-25. Sisixhobo sonxibelelwano esisetyenziswa ziinkampani. Yinethiwekhi yoluntu evumela ukuba badibanise ngokulula nabathengi kwaye bakhuthaze iimpawu zabo kunye neemveliso.
Umxholo weefoto uhlala malunga nemizuzwana eyi-10, nto leyo ekhuthaza ulutsha ukuba lugxininise kwimibandela ethile. Nangona kunjalo, endaweni yokujolisa abantu abancinci, ezinye iimveliso zisebenzisa i-Snapchat ukukhuthaza ishishini labo kubaphulaphuli ababanzi.
Zininzi iindlela zokusondeza abathengi kwishishini lakho okanye uphawu. Kukwakho imisebenzi emininzi eluncedo efana nezihluzi ezahlukeneyo, iitekisi kunye neemvakalelo. Injongo kukutsala ingqalelo ngokukhawuleza kangangoko kunokwenzeka. Ngoko unokuyisebenzisa ngokweemfuno zakho.
Nika ingqalelo umgangatho womxholo
I-Snapchat ikwayindlela yokuhambisa umxholo kubaphulaphuli bakho kwaye ikuvumela ukuba ukhuthaze iimveliso ngendlela yobuqu. Umzekelo, ungathumela iifoto zeshishini, kubandakanywa ukuphuma kunye nabasebenzi osebenza nabo, iifoto ezivela emsebenzini, okanye ukusasazwa ngokuphila.
Ngoko ungasebenzisa intengiso ukwandisa ukuthengisa. I-Snapchat isetyenziswa kakhulu ngabantu abatsha. Le yeyona ndlela ilungileyo yokulandela umxholo onomdla kubo.
Unokubuza abasebenzi bakho imibuzo abanokuyiphendula kanye kwi-Snapchat. Oku kunokunceda abaphulaphuli bakho bandise ulwazi lwabo ngeshishini lakho. Ulwazi oluninzi owabelana ngalo, kokukhona ubazi ngcono abaphulaphuli bakho kwaye kokukhona baya kunyaniseka kuwe.
Ukugqiba
Njengoko uyazi, imidiya yoluntu ngoku iyinxalenye ebalulekileyo yaso nasiphi na isicwangciso sonxibelelwano. Ukuthatha inzuzo kwiinzuzo abazinikezelayo, kubalulekile ukuphuhlisa isicwangciso esiluqilima seendaba zoluntu. Ukwenza oku, kufuneka uqale ukhethe amajelo afanelekileyo eendaba zoluntu ekujoliswe kuzo.
Xa ukhetha inethiwekhi yoluntu, kufuneka ucinge ngeempawu ezikhankanywe ngasentla kunye nabasebenzi, ixesha kunye nobuchule bezemali.
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