Any sale is a matter of trust. In this training, Jeff Bloomfield, former senior manager at Genentech and founder of Braintrust, draws on neuroscience to explain the springs of trust and help you determine your degree of reliability as a salesperson. It reveals to you which areas of the brain are activated by the buying process and provides a model that fosters customer engagement by presenting your solutions so that they close the deal on their own initiative every time. Get to know the human brain better and discover a new way of communicating with the customer.

The training offered on Linkedin Learning is of excellent quality. Some of them are offered free of charge and without registration after having been paid for. So if a subject interests you, don't hesitate, you won't be disappointed.

If you need more, you can try a 30-day subscription for free. Immediately after signing up, cancel the renewal. This is for you the certainty of not being charged after the trial period. With one month you have the opportunity to update yourself on a lot of topics.

Warning: this training is supposed to become paying again on 30/06/2022

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