You are surfing the web and visit the product page of a pair of shoes on an eCommerce site.

Shortly after, you spot this same pair of shoes all over the places you visit.

This is the power of Retargeting (or re-targeting): even if you didn't order the first time, you are given another chance to do so, at a time that may be more convenient for you.

In this Masterclass, Grégory Cardinale (Expert in Facebook ™ Advertising since 2015), shows you step-by-step how to create an optimized retargeting campaign.

Retargeting campaigns allow you to improve your Return on Advertising Expenses (ROAS) in unprecedented proportions. This thanks to the tools that are at our disposal today…

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