Make a memorable first impression with Nicolas Boothman's techniques
In "Convince in less than 2 minutes", Nicolas Boothman presents an innovative and revolutionary methodology to instantly connect with others. It is an invaluable tool for anyone wishing to improve their skills in communication and persuasion.
Boothman begins by saying that every interaction is an opportunity to create a memorable first impression. He emphasizes the importance of body language, active listening and the power of words in creating that first impression. Emphasis is placed on the importance of authenticity and emotional connection with others. Boothman provides techniques for achieving this goal, some of which may seem counterintuitive.
For example, he advises subtly mimicking the other person's body language to create an instant connection. Boothman also stresses the importance of active and empathetic listening, emphasizing not only what the other person is saying, but also how they are saying it and how they are feeling.
Finally, Boothman insists on the choice of words. He argues that the words we use can have a huge impact on how others perceive us. Using words that elicit trust and interest can help us build stronger, more productive relationships.
Innovative communication techniques to captivate your audience
One of the greatest strengths of the book “Convincing in less than 2 minutes” lies in the concrete and applicable tools that the author Nicolas Boothman offers to his readers. Boothman emphasizes, as we've said before, the importance of first impressions, saying that a person has about 90 seconds to form a positive connection with another person.
It introduces the concept of “channels of communication”: visual, auditory and kinesthetic. According to Boothman, we all have a privileged channel through which we perceive and interpret the world around us. For example, a visual person might say "I see what you mean", while an auditory person might say "I hear what you say". Understanding and adapting our communication to these channels can greatly improve our ability to make connections and persuade others.
Boothman also offers techniques for making effective eye contact, using body language to express openness and interest, and establishing a "mirror" or sync with the person you're trying to persuade, which creates a sense of familiarity and comfort.
Overall, Boothman offers a holistic approach to communication that goes beyond the words we say to include how we say them and how we physically present ourselves when interacting with others.
Going beyond words: the art of active listening
Boothman illustrates in “Convincing in Under 2 Minutes” that persuasion doesn't stop at how we speak and present, but also extends to how we listen. It introduces the concept of “active listening,” a technique that encourages not only hearing the other person's words, but also understanding the intention behind those words.
Boothman emphasizes the importance of asking open-ended questions, those that cannot be answered with a simple “yes” or “no”. These questions encourage deeper discussion and make the interviewee feel valued and understood.
It also explains the importance of rephrasing, which is repeating what the other person said in our own words. This demonstrates not only that we are listening, but also that we are seeking to understand.
Finally, Boothman concludes by emphasizing that persuasion is more than a simple exchange of information. It's about creating an authentic human connection, which requires genuine empathy and an understanding of the other person's needs and desires.
This book is a gold mine of information for anyone who wants to improve their communication and persuasion skills, whether in the professional or personal field. It's clear that the key to convincing in less than two minutes is not a secret recipe, but a set of skills that can be learned and honed with practice.
And don't forget, you can deepen your understanding of these techniques by listening to the book “Convincing in Under 2 Minutes” in its entirety through the video. Don't wait any longer, find out how you can improve your persuasion skills and make a lasting impression in less than two minutes!
